Unjury is a protein food supplement company for bariatric patients. The highest quality protein & vitamins, protein shakes, protein bars, & protein meal replacements for bariatric & weight loss.
They wanted to introduce a new product that could be frozen and act like ice cream which is a big deal for a bariatric patient who can no longer enjoy traditional sweet treats.
Unjury hired us to create art for a print and social media Campaign that would introduce the "desert" product as good for you like medicine and also a treat. Also we would make all the Facebook and Instagram marketing materials.
The new product called Bonjoy didn't have a lot of photography of the product so we had to figure out an interesting way to show the product as a yummy treat that is also what the doctor ordered. Here are our first drafts.
The product photos we were given didn't have much to offer so we painfully recreated the package design in photoshop pixel by pixel to give the product some much need love to make the package much more exciting and full of product instead of flat. So before we could even design layouts for the site and social we had a lot of work to do.
We were also asked to created a charactor to accomeny the photos of real people doing normal activities because of the new life they have now with the products offered.
We decided to use the "U" in their name to make the charactor.
Do to all the work we did make something out of nothing we were asked to make a scene with a person using the skaker from Unjury along with the product. They didn't have budget for a model or a coomplicated photoshot so we were askked to make a scene and marry all the elements to a believeable scene.